February 23, 2015
Once you’ve finished school and gained the skills needed for success, it can still be difficult to know where to start. You’ve got what it takes to make it big, but how do you market yourself and apply these skills? First breaking into your desired beauty profession is often the hardest step, but you can help get yourself noticed in the industry. Follow these tips to better your chance to reach your dream.
Build Your Community
In today’s world, technology is such an important part of the equation. With the internet at the tip of our fingers, most people are using this resource when searching new styles, looking for a service, or just browsing for fun. Make sure your name is top of mind in your community by:
Building your social media channels. This includes Facebook, Twitter, Instagram, and Pinterest primarily for beauty professionals. Make sure your pages are professional, and show your style and talent. More than anything these pages should be a portfolio for you, showcasing the great work you are capable of.
Network with those around you. You can build relationships even with the people you may not directly work with. Find ways to reach out to others, whether that is through business cards or offering discounted services on occasion. This is important no matter what part of the beauty industry you work in.
Associate with others. Because the beauty industry is constantly changing, it is important to rub shoulders with the experts, becoming a leader yourself. Keep up to date on how styles are changing, and what needs to be done to keep up with these new looks.
Be Willing to Learn
As we said before, the beauty industry is constantly changing. You must be always willing to learn these new styles as the come through. It doesn’t matter if you are in esthetics, hair, nails, or any other aspect of the beauty industry, things will change. Be ready to take the skills you’ve learned and modify them as necessary. Keep up to date by following your favorite stylists on their social channels, learning how things are changing.
There are so many others in the beauty industry, what will help you stand out more than anything is finding your creative niche. If you’ve got a passion for beauty, you’ve already shown in part your creative drive. Use this to fuel your work, delivering styles your clients will love.
Get noticed in the beauty industry with these tips. More than anything, building a good community, being willing to learn, and expressing your creativity will help you find success with your beauty career.